BESTSELLER and NAME IT are working locally in
Bangladesh with one of our big, longstanding suppliers
to ensure our production waste is used within a closed-loop
system in a fully transparent supply chain. 

Rethinking recycled

In short, this means we are collecting and recycling our own brands’ cutting waste into new styles. With this system, we are able to reuse fabric scraps, which would otherwise end up as waste. Thus, we end up with a quality product made from our own recycled organic cotton.

Towards a more
sustainable future

NAME IT would like to set a good example when it comes to sustainability. A key part of our sustainability strategy going forward will be increasing the sourcing of better materials, these include: